Friday, 26 March 2010

Realtors, Let’s Talk To Our Sellers About Their Price…

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Now i know you did this at the initial listing appointment, and for those of you that know what you are doing (the majority i hope) you have done this a couple times since initially listing the property.  But have you done it recently.  Maybe not just to get a quick price reduction to refresh it in the Myrtle Beach MLS system, but really talk to the seller about their needs in selling.  We just found out today that a seller has been talking about a deed -in-lieu or bankruptcy (like many in our current market have been), but he was telling us he needed to list his unit in the $140,000 range.  After talking more recently and getting a true payoff picture, it turns out he is listed almost $30,000 over what he owes!  Now, if he is talking about giving the property back to the bank or filing bankruptcy, maybe the smarter thing is to lower the price and just get out from the property with a clean slate.  And that’s where our job as Realtors come in.   We need to find true needs and figures amongst our sellers.  We can move inventory quicker and better prices, while letting buyers know that this is truly the bottom of the sellers price range because it is at payoff and fees.  This will shorten negotiations and weed out the buyers looking to steal.

But for this to happen, Realtors need to ask, and sellers need to be honest.  We have the same goal – sell your property!  Let’s work together!


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1221 Tidewater Drive North Myrtle Beach SC
MLS#: 1209269     Price: 275000
Baths: 3     Beds: 3
Tartan Management Inc.

1221 Tidewater Drive North Myrtle Beach SC
MLS#: 1214533     Price: 96500
Baths: 2     Beds: 2
BH & G Elliott Coastal Living

1221 Tidewater Dr. North Myrtle Beach SC
MLS#: 1216114     Price: 129900
Baths: 2     Beds: 2
Worley Real Estate Group

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